Nevena Ignjatović starts the UNDER ARMOR Ski Business League

The best Serbian skier Nevena Ignjatović is starting a new “Under Armor Ski Business League” in Serbia within her academy, intended for employees in companies and corporations throughout our country.

Combining the values ​​cherished by athletes with the values ​​that are present in every office, our most famous and most trophy skier decided on this move.

“Throughout my career I learned that I have to step into unknown dimensions, speeds and situations in order to be the best, it was also my biggest and most beautiful challenge. I have been thinking about this project for some time and I am immensely looking forward to the opportunity to organize the first Ski Business league in our region. I am waiting for you at Kopaonik and for an unforgettable gathering, where we will push our boundaries in the spirit of sportsmanship,” said Ignjatović.

The league will be organized in three weekends on Kopaonik mountain, where in addition to the competition in the giant slalom discipline, all participants will enjoy an absolutely special and different team building.

“It is a great pleasure to organize a league like this, and with that I want to encourage many recreational skiers to join together and show how talented a nation we are in this sport as well. The goal is not to last just one season, but for the Ski Business League to be a shoulder alongside other well-known formats such as running leagues, basketball and football.”

Nevena Ignjatović is a Serbian alpine skier born in the heart of Serbia in Kragujevac in 1990. In addition to the status of the best female skier in the history of Serbian skiing, her title is Master of Economics at the Faculty of Economics, Finance and Administration – FEFA.

She took her first skiing steps in her fourth year at Kopaonik as a member of the Radnički Elite ski club. From her first start at FIS races until now, Nevena has won over 100 medals at international competitions, 35 of which are gold.

At World Cup races, she placed in the top 30 best female skiers 17 times, and her best placement was 6th place at the World Cup in alpine combined

She was part of the Olympic team in 2010 in Vancouver, in 2014 in Sochi, in 2018 in South Korea (when she was also a flag bearer) and in 2022 in Beijing.